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Project Objective


This brochure was designed for a high-end Ultrasound System in the Medical Device industry. The concept was to use atmospheric auroras to capture the essence of an ultrasound system with advanced imaging technology features, and a massive 19" touch screen for superior clinician visibility.
 
Printed on a Metallic pearl paper that has a sheen and slight sparkle, adding to high-end feel. Silver foiling was also used in various places to call attention to features and add to the overall impression.​

Creative provided

Brochure design

Typography layout

Shot all product photography

Icon & button design for the ultrasound system UI

Provided Diecut and Foiling dies to the print vendor

Brochure Specs

Paper: Reich, Shine Pearl (metallic), 107# cover

Foil Stamping in Silver

Custom Die Cut to mimic the actual shape of the system

Folded size = 9" x 12", Full Spread =  27" x 12"

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@ 2026 John Haymore. All Rights Reserved.

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